Tag: marketingagency .
The downsides of purchasing email marketing databases and why you should never do it (and what to do instead)
Email marketing is effective because it has a high ROI (up to 4,200%). The potential payoff is high enough that it might encourage you to take the easy way out and get an email marketing list. This, however, may be a grave error. What follows is an explanation of why this is the case and […]